Future-Forward
Dealership Lending
Since 2007
For 15 years, PrimaLend has been helping dealerships break through into the ‘big leagues’ by providing strategic lending solutions tailored for revenue growth, and profits.
Our team consists of experienced professionals who know the BHPH industry.
OUR CORE VALUES
Mentorship
We’re the team to turn to when your dealership needs help acquiring capital to grow in a complex lending environment.
Availability
Your growth is always our #1 priority. When you call us, we are available for whatever questions or concerns you have.
Partnership
With PrimaLend as a lending partner, you’re never alone on your journey.
Transparency
When you work with us, you know exactly what you’re signing up for, under what terms, and with what expectations.
Integrity
In this business, deals hinge on trust. It’s the foundation of everything we do for our clients.
Relationship Building
No matter where you want to take your dealership, we’re in this for the long haul. Let’s get to the top together.
Who’s Behind the Wheel at PrimaLend
BHPH dealerships like yours never have cookie-cutter capital requirements. It takes a refined understanding of this industry in order to truly help you excel.
The PrimaLend executive team has more than 75 years of collective experience in helping dealerships grow. Meet the people that make it all possible.
Explore Careers at PrimaLend
Buy-Here-Pay-Here dealerships around the country need our help to expand their businesses, and we need your help to do it.
Learn more about how a career with PrimaLend can supercharge your skillset and open doors to a bright, fulfilling future.